Affiliate Fundamentals

The best UK affiliate programmes from the top UK networks

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The Compare the Market affiliate programme

By joining, your customers are able to take advantage of our unique relationship with some of the leading insurance brands in the UK, saving themselves time and money. All they have to do is complete a form, then search over 200 partners in seconds.

Visit Compare the Market at

Why become a Compare the Market affiliate?

Compare the Market Affiliate Programme

Welcome to comparethemarket.com's Affiliate Programme - an opportunity to partner with one of the UK's most popular price comparison website. By joining, your customers are able to take advantage of our unique relationship with some of the leading insurance brands in the UK, saving them time and money. All they have to do is complete a form, then search over 170 partners in seconds.

What are the benefits of joining the affiliate programme?

By providing a link via an advert on your site to comparethemarket.com, you will be able to take advantage of the following benefits:

* Signing up is completely free of charge

* A well-recognised name in insurance on your site

* Competitive and rewarding commissions

* Tracking and reporting completed by the comparethemarket.com team - you don't need to do anything other than raise the invoices for your commission

* A range of banners and text adverts to choose from

* A dedicated affiliate management contact to answer any questions or concerns

Affiliate with comparethemarket.com Car, Van, Home, Motorbike, Life and Pet Insurance today!

comparethemarket.com is one of the UK's most popularprice comparison websites comparing over 170 partners from trusted brands. Visitors to comparethemarket.com can benefit from comparisons between top providers against various products including car, home, van, life, pet and motorbike insurance.

We pay you per quote to reward you fairly on who you introduce to us - someone gets a quote, you get paid. No waiting for a policy to be taken, no hassle.

It couldn’t be a better time to be involved in comparethemarket.com’s affiliate marketing campaign!

Commission Terms

£4.00 commission paid per Life quote, £2.00 commission paid per Car, Van and Home quote and £1.00 commission paid per Motorbike and Pet Insurance quote**

**commission is £4.00 for each unique life insurance quote, £2.00 for each unique car insurance quote, £2.00 for each unique van insurance quote, £2.00 for each unique home insurance quote, £1.00 for each unique motorbike insurance quote and £1.00 for each unique pet insurance quote that an Affiliate Window affiliate introduces comparethemarket.com. A quote is defined as the list of prices generated after the quote details are entered. If one of your site visitors has quoted from comparethemarket.com via a different source in the last 90 days, no commission will be paid. If one of your visitors fails to complete all of the questions needed to get to the price list page you will not be eligible for commission.

Please note that cashback affiliates cannot apply for membership on the comparethemarket.com.

30 day cookie period.

PPC Terms

Pay Per Click Terms

We do not allow any bidding on the affiliate programme.

Domain Restrictions

Affiliates are not permitted to register and promote comparethemarket.com through domains containing brand terms or misspellings.

Here’s some approved copy to get you started:

In order to assist you in your promotion of comparethemarket.com car, van, home, bike, life or pet insurance, our team have put together the following approved brand messages for you to use on your site:

General Copy

How do I get Meerkat Meals and Meerkat Movies?* Buy a qualifying product with us and we will reward you with Meerkat Meals and Meerkat Movies for a whole year! So you can enjoy 2 for 1 on mouth-watering meals and brilliant blockbusters.

*Qualifying purchases. 1 membership per 12 months. Meerkat Meals – 2 for 1 on equivalent starters, mains and desserts. Cheapest free. Sunday to Thursday. Participating restaurants. Booking required, max 6 people. Excl Kids meals, drinks and certain days. App only. Meerkat Movies – 2 for 1 on Tuesday or Wednesday. Participating cinemas. Standard tickets only. Cheapest ticket free. Please note your claim may take up to 48 hours to validate. Rewards T&Cs apply

comparethemarket.com Email Marketing Policy

Should you wish to include comparethemarket.com offers in any outbound emails to your customer base, a draft must be provided to Affiliate Window for approval prior to broadcast. Please ensure you forward ALL email creative to CTMAffiliates.London@mecglobal.com for approval prior to the email broadcast. Please note comparethemarket.com reserves the right to refuse any email broadcast.

Please note: Failure to comply with the above policy will result in the immediate and permanent suspension from the programme and non-payment of any outstanding commission transactions.

Comparethemarket.com Offline Marketing Policy

Should you wish to promote comparethemarket.com in any offline communications (including but not limited to press campaigns), a draft should be provided to the network for prior approval. Please ensure you forward ALL creative to CTMAffiliates.London@mecglobal.com for approval prior to launch. Please note, comparethemarket.com reserve the right to refuse any offline marketing communications.

Please note: Failure to comply with the above policy will result in the immediate and permanent suspension from the programme and non-payment of any outstanding commission transactions.

Comparethemarket.com Creative and Copy Policy

A wide variety of creative and copy is available, as well as a range of text links to support your promotion. Affiliates should not alter any of the creative or text links available through the network interface. Affiliates are also requested not to hardcode banners into their sites, so that any creative updates take immediate effect. All creative updates should be in place on affiliate sites within 48 hours of original notification.

If an affiliate is found in breach of any of the policies stated this will result in immediate suspension pending further investigation. comparethemarket.com reserves the right to decline commissions on transactions when any unauthorised activity is committed.